I am always amazed when I hear people who complain about money, and their lack there of, bragging about what a deal they're getting on the K-cups they're buying. Give me a break! At my local Giant grocery store I can buy 14 ounces of Maxwell House for around $9. That's about 220 six ounce cups at about 4cents a cup. When was the last time these people paid that little for a K-cup? Never. The average cost per K-cup is 50 cents per cup for the cheap stuff. So why are they so popular? What started off as a nifty thing for the trendy set managed to hook itself into the public conscious in a "keeping up with Jones'" kind of way. And the little one cup coffee maker became pretentious.
|Keurigs - pretentious as hell|
This past summer a friend of mine who was going down to the shore, posted a picture of his Keurig snuggled neatly into his backpack. He was taking it along because there might not be one in the house he had rented. Sadly, people liked that picture. I couldn't help but think of how severe his addiction to caffeine must be; it was either that or he was simply blinded by pretentiousness. To even consider someone not being able to live a week without his Keurig, and going through the hell of having to use a regular coffee maker, simple boggles my mind.